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Jason West And Vince Zampella Form 'Respawn Entertainment'

April 12, 2010 – Los Angeles, CA – Today, Jason West and Vince Zampella, creators of the multi-billion dollar Call of Duty® franchise, announced the formation of a new development studio -- Respawn Entertainment. The move positions the Respawn Entertainment leadership team as the owners of the intellectual property they create. The company will focus on creating state-of-the-art gaming experiences for global audiences. The studio is currently assembling a world-class team of designers, artists and engineers. Applicants can submit resumes to jobs@respawn.com.

Respawn is pleased to also announce that it has awarded Electronic Arts (NASDAQ: ERTS), through the distinguished EA Partners program, exclusive worldwide publishing and distribution rights to future games. Terms were not disclosed. West and Zampella are represented by Creative Artists Agency (CAA).

"Respawn Entertainment marks a fresh start for Jason and me," said Vince Zampella, General Manager of Respawn Entertainment. "For the past decade we led a great development team and poured our hearts into creating an epic game franchise. We're very proud of what we built – and proud that so many millions of fans enjoyed those games. Today we hope to do it all over again -- open a new studio, hire a great team, and create brand new games with a new partner, EA."

"We're excited," added Jason West, President of Respawn Entertainment. "Now that the team is in control of the games and brands, we can ensure that the fans are treated as well as they deserve."

Frank Gibeau, President of the EA Games Label commented, "This is the start of a great publishing partnership – one that I expect will develop blockbuster game franchises. Jason and Vince are two of the top creative leaders in the entertainment industry. At EA, we're honored to be their partners and to give them the support they need to hire a team and return to making incredible games."

About Respawn Entertainment
Founded in 2010, Respawn Entertainment is an independent videogame development studio based in Encino, California. The studio was formed by Jason West and Vince Zampella, former co-founders of Infinity Ward and creators of the multi-billion dollar franchise Call of Duty®. More information about the company will be available soon at www.respawn.com.

About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA™, EA SPORTS™, EA Mobile™ and POGO™. In fiscal 2009, EA posted GAAP net revenue of $4.2 billion and had 31 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

EA. EA SPORTS, EA MOBILE and POGO are trademarks of Electronic Arts Inc. All other trademarks are the property of their respective owners.