SpawnPoint - Where Game Begins

I-play Announces Hip Hop All Star for iPhoneTM and iPod® Touch

NEW YORK & LONDON-I-play, Oberon Media's publishing division and the world's leading multi-platform casual games publisher, today announced Hip Hop All Star for iPhone™ and iPod® touch. In Hip Hop All Star, players scratch and spin their way to DJ stardom to the tune of an original and exclusive playlist from 12 top-selling hip hop artists, mixing classic old-school hip hop with the new-school hip hop.

Hip Hop All Star's breakthrough real-time scratching technology and flawless touch-screen controls provide innovative and addicting gameplay from the block party all the way to the hippest clubs. Players must tap notes in rhythm with the music and scratch the turntables to perform in five different party locations. With WiFi and BlueTooth Multi-player modes, players can challenge friends to real-time DJ battles and use power ups to bust out scratch tricks and wow the crowd (and their friends). Once the first 12 songs are mastered, players can increase the set list with new downloadable tracks as they continue to spin, scratch and rock the party. In addition, the best of the best can earn DJ bragging rights by sharing their high scores with friends using the game's Facebook Connect feature.

The Hip Hop All Star set list will feature original tracks from Busta Rhymes, Kid Cudi, Mya, Ray J, Greg Nice, Jason Nevins, Slim Thug, Kool G Rap, Unk, DJ Eclipse, DJ Serafin, DJ Eddie James, Ike Lees, and Scarchild. They will be joined by DJ Green Lantern, one of the most successful and critically acclaimed DJs, and host of Hip Hop Nation on Sirius Satellite Radio.

"Hip Hop All Star is the most authentic DJ'ing experience you can get in a game," said DJ Green Lantern. "And be sure to check out the iPhone to iPhone DJ battles, and lay down a beat on your opponent anywhere, anytime."

"Hip Hop All Star is the hip hop lover's DJ game," said Don Ryan, chief operating officer at Oberon Media. "We think this will set the bar high as the first hip hop DJ game to hit the market, offering top -tier talent on a portable platform."

Hip Hop All Star is now available through select mobile carriers, and is scheduled for release in the Apple® App Store in September.

Check out the Hip Hop All Star trailer at: www.youtube.com/watch?v=xMKLpiqEj40

About I-play
I-play, the publishing division of Oberon Media, Inc., is the world's leading multi-platform casual games publisher. With powerful franchises and massive distribution across the three most popular entertainment screens - online, mobile, and interactive television - I-play content reaches global consumers, and delivers fun, entertaining, accessible content to casual gamers of all ages. I-play's PC publishing division, formerly Oberon Games, is based in Seattle and created the hit Dream Day Series, as well as the first casual games for bestselling author James Patterson and legendary mystery author Agatha Christie, including the Causal Connect 2008 Game of the Year, Agatha Christie: Death on the Nile. I-play's mobile division has delivered some of the biggest selling franchises in the mobile space, including the world's #1 best-selling racing franchise, The Fast and the Furious, based on the blockbuster movies. I-play's interactive television group, formerly PixelPlay, creates and distributes games featuring top brands including Centipede™. Missile Command®, Asteroids™, Monopoly®, Scrabble®, Boggle®, and Yahtzee™. I-play is headquartered in New York City, with offices in Seattle, San Mateo, London, and Dunfermline, Scotland.

About Oberon Media
Oberon Media, the world's leading multi-platform casual games company, is the first company to deliver global, integrated casual games solutions across three platforms-online, mobile and interactive television and at retail. Oberon game solutions have been adopted by the world's leading digital and media companies, such as Microsoft, Verizon, Yahoo!, Electronic Arts, MySpace, Orange France and NHN. The Game Center combines casual game content, merchandizing and features to fulfill our partners' specific needs. Oberon Media's game publishing division, I-play, works with the industry's best and award-winning game developers to produce the top-selling casual games, which are played across online, mobile, console and iTV platforms in more than a dozen languages. Founded in 2003, Oberon Media is headquartered in New York with offices in North America, Europe and Asia, and is backed by Goldman Sachs, Morgan Stanley and Oak Investment Partners.