Press Release

MTV GAMES APPOINTS SCOTT GUTHRIE EXECUTIVE VICE PRESIDENT AND GENERAL MANAGER
Lemon posted this item on Jun 29, 2009

David Cox Named Senior Vice President of Sales

NEW YORK, NY (June 29, 2009) – Van Toffler, President, MTV Networks Music & Logo Group, today announced two key executive appointments for MTV Games, a unit of Viacom Inc.’s (NYSE: VIA and VIA.B) MTV Networks. Scott Guthrie, formerly Executive Vice President of Publishing for THQ, joins MTV Games as its new Executive Vice President and General Manager to lead the fast-growing video game publishing group’s management team. Also joining MTV Games as Senior Vice President of Sales is David Cox, formerly Senior Director, Sales and Merchandising for Sony Computer Entertainment America.

“With our acquisition of Harmonix to our relationship with Jerry Bruckheimer Games, Inc., MTV Games has quickly risen to become one of the top five video gaming publishers," said Toffler. "We're going after the best in music video gaming with Rock Band and the best in story telling with our Bruckheimer partnership, and now we have the best leaders and team in place to bring MTV Games to the next level and grow through the next evolution in video games.”

As EVP and GM of MTV Games, Guthrie will direct the unit’s publishing strategy and execution including marketing, sales and distribution of all MTV Games products, which includes the successful “Rock Band” franchise developed by Cambridge, MA based Harmonix Music Systems which Viacom’s MTV Networks acquired in 2006. Guthrie is charged with setting the business direction for all marketing, sales, bundling, sourcing, purchasing, planning and supply-chain management and manufacturing of MTV Games’ video game products, with an emphasis on managing domestic and worldwide growth for the group’s established brands and pipeline of products. He will be based out of MTV Networks’ New York City headquarters and report directly to President Van Toffler.

At THQ, Guthrie managed the company’s Global Brand Management teams as well as its America Sales and Distribution which served retailers and distribution through North America and Latin America. Prior to joining THQ, Guthrie held multiple roles at The Walt Disney Company’s Buena Vista Home Entertainment group in the United States and Canada, most recently as the Senior Vice President of Sales and Distribution. He also held sales and marketing positions at PepsiCo and Colgate-Palmolive.

In his new role as Senior Vice President of Sales for MTV Games, Cox will manage sales for the gaming division, with an emphasis on the execution of short-term distribution plans and development of long-term strategic sales strategies. Cox will work to maximize the breadth of catalogue with MTV Games' distribution partner, Electronic Arts, and leverage long-standing relationships with key retail buyers to build go-to-market strategies and drive revenue. Cox will be based out of San Francisco and report into General Manager Scott Guthrie.

Cox brings more than 20 years of sales leadership experience and relationships to the role. As Senior Director, Sales & Merchandising at Sony Computer Entertainment America, he was responsible for U.S. sales of console hardware, first-party software and peripherals. Cox has also held management positions at Midway Home Entertainment, Eidos Interactive and Acclaim Entertainment.

About MTV Networks
MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company’s portfolio spans more than 160 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.

About MTV Games
MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complement the core values of the MTV Networks brands.


###
 

Comments

No Comments

Post a Comment

Join SpawnPoint for free to comment on this story. Have an account already? to comment.

Latest News

NA SUPREME COMMANDER 2 NOW AVAILABLE FOR XBOX 360 Square Enix and Gas Powered Games Deliver the Next Dimension of Real-Time Strategy Games

Square Enix, Inc., the publisher of Square Enix® interactive entertainment products in North America, announced that SUPREME COMMANDER® 2 for the Xbox 360® video game

NA Battlefield Bad Company 2 Review

It’s not the most original story ever, but it is well told.

NA MAYN Interactive to Publish Tactical Intervention

MAYN Interactive has acquired the rights to publish Minh Le's new FPS game "Tactical Intervention"!

NA Just Cause 2 demo breaks 2m downloads

Since its launch on March 4th, the Just Cause 2 playable demo has taken the internet by storm, receiving well over 2 million downloads.

NA Atlus Launches Gameplay Trailer For Upcoming Sci-Fi RPG Shin Mgami Tensei. Strange Journer For Nintendo DS

Ready to embark on your journey? See the video for a peek of what awaits you.

NA This Summer Take On Shanghai's Crime Lords In Kane & Lynch 2: Dog Days

Street date announced for North America and Europe

NA Flight1 Officially Announces EZdok Camera (EZCA) for FSX

Flight One Software, in partnership with EZdok Software, is excited to announce the wide availability of EZdok Camera for Microsoft Flight Simulator X.

NA Train2Game Gives The Edge To Aspiring Video Game Developers

Aspiring video game developers can get a head start in the industry with open learning provider, Train2Game

NA SILMARILS COLLECTION PC now available!

Innovative in terms of scenarios as well as about games diversity, the biggest force of this collection is the psychological dimension given to some of the heroes.

NA The Digital Journey Begins - Digimon Battle Open Beta Officially Launches

WeMade Entertainment Unlocks Access to the First-Ever Online DigiWorld and Launches a Triple Play Event

NA Paper Bridge: Physics based bridge construction puzzle game for the iPhone

Clever Hamster Games, independent developer focusing on the iPhone platform, announced today the upcoming release of their latest physics puzzle game "Paper Bridge".

NA ELSPA to Start Election Run-Up with Political Q&A

MPs to answer questions from the videogames industry

NA It’s Alive! ZombieSmash! Takes a Bite Out of Unsuspecting iPhones Everywhere

With Fun Physics and Impeccable Polish, ZombieSmash! Brings Entertaining, Undead Castle Defense to the App Store for $1.99

NA New Zone Added for Tiger’s Lair Event in Sho Online

Big Changes Planned for the Spectacular Event