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GET READY TO EXPERIENCE KUNG FU "AWESOMENESS" WITH THE RELEASE OF ACTIVISION'S KUNG FU PANDATM VIDEO GAME

Santa Monica, CA – June 3, 2008 – Activision, Inc. (Nasdaq: ATVI) is bringing a unique blend of humor and action to gamers with the release of Kung Fu Panda ™, the video game based on DreamWorks Animation’s highly anticipated feature film. In order to become the Dragon Warrior and defeat the ultimate enemy, Tai Lung, players engage in kung fu moves and master the unique fighting style of unlikely hero Po the Panda and experience the legendary moves of Shifu, Po’s Teacher, and the Furious Five – Monkey, Tigress, Viper, Mantis and Crane.

“Kung Fu Panda gives kids the chance to experience first hand their favorite movie moments, as well as new levels and hilarious situations created specifically for the game,” said Kim Salzer, vice president of Global Brand Management, Activision Publishing. “The humor, lovable characters and non-stop action will deliver hours of fun that they can enjoy on their own or with parents and friends.”

Kung Fu Panda offers a distinct and exciting gameplay experience as players develop acrobatic kung fu combo attacks to defeat a number of villainous enemies, including the Great Gorilla, the Wu Sisters and the dark-hearted Tai Lung. Gamers will work to overcome dangerous obstacles and solve challenging puzzles as they navigate through diverse environments spanning air, water and land. By mastering the art of kung fu, players will utilize and upgrade the unique fighting skills of their favorite movie characters, unlocking new moves as well as a host of multiplayer characters and games. Additionally, players can team up or battle head-to-head in arena, puzzle or casual games, making the Kung Fu Panda video game an epic experience gamers of all ages will enjoy.

The console and Games for Windows versions are rated “PG” by the BBFC and the DS version is rated “7+” by PEGI .

For more information on Kung Fu Panda and to download the demo, please visit www.KungFuPandaGame.com.